About The Impossible Choice
The Impossible Choice is an independent interactive entertainment brand built around one simple rule: you can only choose one. We make playful, original dilemmas about money, happiness, superpowers, love, and the lives we imagine.
We’re starting small: a playable website preview and a planned 100-question party-game download priced at $4.99. We won’t pretend a local choice is a live vote, or publish invented audience numbers. Sponsored challenges will be clearly labeled.
Live voting, shared results, question submissions, and short-form video publishing are launch goals—not features we claim are already running.
What launching still takes
- Available here: a local A/B play preview and the existing download catalog. The preview does not save votes or display crowd percentages.
- Required integrations: persistent polling, server-side rate limiting and abuse protection, moderated submissions, and owner-approved payment processing before selling the party pack.
- Costs: monthly hosting, database, analytics, and video-tool costs depend on approved providers and usage. No verified monthly total is available yet; payment fees must also be confirmed.
- Manual steps: write and review the initial 30 questions and 10 scripts, produce a pilot video or production-ready storyboard, finish and test the download, approve checkout, and publish the videos. No finished video is claimed here.
- The launch test: plan 30 days of organic posts across three themes. Compare retention, comments per 1,000 views, shares, visits, voting participation, and actual purchases before increasing spending. No ads or paid services without approval.
Start with one impossible question.
Try the preview, then see whether your friends agree.